Morrisons in King's Lynn launches its own brand range of women's clothing

Lynn's Morrisons supermarket has introduced its women's range of clothing in store for the first time this week.

The Nutmeg own brand range has successfully grown since it was first launched by Morrisons in 2013. Its children's range of clothing are already in place in all of its stores nationwide.

But new to the Coburg Street store in Lynn from Thursday, June 14, is the women's range, inspired and led by customers who said they wanted to see a collection with the same quality and attention to detail as the children’s ranges – clothes that are fashionable, easy to wear and ready for whatever the day may bring.

Part of the Lynn store has been converted to accommodate the women's range, which was introduced at some other stores a year ago.

The Spring Summer 2018 collection, with prices starting from £3, is designed to include easy-to-wear modern essentials and will be available in sizes 8-22. As well as high quality staples, like jeans and t-shirts, customers can also expect dresses, coordinated blazers and trousers and swimwear.

Melanie Davies, design manager at Nutmeg said: “We’re very excited to be venturing out and bringing the range to Lynn for the first time. We believe that Nutmeg Womens will offer shoppers something that is affordable and great quality.”